Project outline

Logo/Brand Creation
Subbrand Creation
Brand Strategy
Graphic Design
Packaging Design
Print Design
Print Services

The project

It’s Elementary!

Elementary Financial is Geelong’s premier financial planning/advisory firm.

They offer a comprehensive range of financial planning services to help their clients achieve their long and short term goals; helping them to create more time and more freedom to dedicate towards the things that matter most.

Elementary wanted a modern, innovative brand that encapsulated what they are about: that solid, financial planning advice, IS Elementary.

Their branding plays on the idea of the periodic table, adopting visual elements that are consistent with the elements within the table, and repurposing this structure to encapsulate their service offerings.